New US Tariffs: Significant Changes Arriving August 7th

August 4, 2025
The US administration has introduced new measures that significantly change import tariff policies. These measures, which build upon Executive Order 14257 from April 2, 2025, are the result of recent negotiations aimed at rebalancing the US trade deficit. They will have an immediate impact on global supply chains.

Reciprocal Tariffs and New Rates

Starting August 7th, a reciprocal additional tariff will be applied, as established by the Executive Order of July 31, 2025. Here are the key points for major trading partners

  • European Union: A single rate of 15% has been set. Importantly, for products with a standard tariff already over 15%, the additional tariff will be waived.
  • Canada: Products not covered by the USMCA (United States-Mexico-Canada Agreement) are subject to an additional 35% tariff, effective August 1st.
  • United Kingdom: The 10% additional tariff is confirmed.
  • Unspecified Countries: An additional tariff of 10% will be applied

Anti-Evasion Measures: 40% Tariff for “Transshipment”

To prevent attempts to evade the new measures, the US has introduced a significant penalty. If cases of “transshipment“—redirecting goods to take advantage of lower rates—are detected, an additional 40% tariff will be applied.

“Section 232” Extended to Copper

With a specific presidential Proclamation, the national security measures under “Section 232” have been extended to copper and its derivatives. From August 1st, copper products listed in a specific annex will be subject to an additional 50% tariff, applied solely to the value of the copper content, provided it’s specified in the shipping documentation.

“De Minimis Rule” Restrictions

The US administration has almost completely suspended the ability to waive tariffs for shipments valued under $800. The De Minimis Rule will now apply almost exclusively to shipments handled through the International Postal Service.

For all industry operators, a meticulous review of import procedures and documentation is necessary to comply with the new regulations and avoid delays or penalties.

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